Tuesday, June 8, 2010

"The Real Housewives of New York City" Season 3 - Highest Rated Finale in Series History


On June 3, Season 3 of "The Real Housewives of NYC" scored the highest-rated finale in the history of the series. It even beat out the finales of Atlanta and the notrious New Jersey season. Remember when that crazy Italian woman flipped the table at her own dinner party when Danielle called her out? CRAZINESS! 1.76 million adults within the 18-49 age category tuned in for the drama-filled season finale, with an estimated total of 2.64 million viewers altogether. That's a lot of Moms and young, aspiring housewives. Bravo's newest innovation, the "Talk Bubble," allowed fans to chat with one another and gossip about the final episode via Facebook, Twitter, and their mobile phones as the finale aired. The Talk Bubble, as stated online, receives a remarkable 1.89 million page hits a day. A "hit" is just another word for "views," made up by some computer geek somewhere. Bravo is corporately owned by it's parent company, NBC Universal Cable Entertainment. And of course the media conglomerate Universal Studios owns NBC.

The Talk Bubble is not only an excellent marketing device for attracting viewers, but a part of one of the newest crazes on television. The internet, especially blogging, has become the hottest trend right now in social networking. Hit reality shows such as "The Real Housewives" and many others are now able to obtain the public's opinions on what part of the shows their audiences love, hate, and could do without. The media advantageously promotes their cable networks' own Twitter and Facebook accounts as a scheme to advertise and endorse related products. Have you ever noticed Bravo and NBC often air commercials for films produced by Universal Studios? It's all in their master plan to gain media attention, such as this show becoming the highest-rated finale in Housewives history. This news, although not relevant to one's own life, is all over the internet. If you haven't read or heard somewhere about the reports surrounding this post, you're obviously living under a rock. The ability to simultaneously chat with other fans and viewers as your favorite show takes place has granted a show like this high recognition and publicity in the media.

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